Marketing Objectives Of Mcdonald s Corporation - 4018 Words

Executive Summary Since the day that McDonald’s Corporation was founded, the company has devoted to provide the high quality food and best service to customers. However, the truth is there is no delivery services in the UK’s McDonald’s system. In order to satisfy customer’s needs and wants, and for those customers who are not convenient to go outside, McDonald’s is planning to develop the food delivery system in the UK. On one hand, this move might increase the number of consumers, so that more profit could be made. On the other hand, more employees are required for the company, then more job opportunities are created, it has positive influence to the society. This report is going to expand current situational analysis, evaluating†¦show more content†¦It can be seen that delivery service is mature in the UK market. Due to the mature road network in the UK, there is no border to delivery hot and fresh cuisine to the customers. McDonald’s is a well-known catering company in the world. In the UK market, there is no delivery service. Therefore, a number of customers who looks for fast food cannot enjoy McDonald’s food. Due to the market demand, home and office delivery service should be developed in the McDonald’s. Overview of the sector According to the western agricultural economics association research(Agricultural and Resource Economics, 2001), the demand of a fast food service is increasing in a fast level because of its convenience. Delivery service of every thing is very common, such as Argos and ASDA. They deliver their goods to its customer with a strong driving team. It can been seen that UK residents enjoy the benefit of delivery service which brings them convenience. In the UK, it is not difficult to find a delivery food shop because of its common level. Some companies promo an application of smart phone to let different customers to order their food. The significant example is hungry house. There are over 10,000 restaurants on their perform to let a huge number of ‘hungry’ customer to order their need. Overview of sector, McDonald’s delivery service should be

The Meaning Of Betrays In The Kite Runner By Khaled Hosseini

In reading Khaled Hosseini’s novel â€Å"The Kite Runner†, we as the reader can assume the novels meaning is tied to regret. Our protagonist Amir, remains holding himself accountable for the rape of Hassan, due to his lack of courage to stop the incident. Nonetheless, after the horrific incident happens, it unties the novels secondary meaning, which is betrayal. Throughout the novel, we see Amir trying to rid of Hassan as a way of trying to forget what he has done, or better yet what he didn’t do. However, in doing so Amir learns just how honest Hassan’s heart truly is, as Hassan takes the blame of what Amir is accusing him of. The author uses Hassan’s rape to contribute to the complete meaning of the novel. The last meaning of the novel would†¦show more content†¦Ã¢â‚¬Å"For me America was a place to bury my memories, for Baba, a place to mourn his† (Hosseini 129). Once again, Hosseini shows that, even after moving across the country, Amir is still trying to shake his past. Rather than dealing with the past he often tries to block it out, but as he said, â€Å"the past always claws its way out† (Hosseini 1). Hassan the servant, as we learn is an honest and faithful character all throughout the novel, yet his ethnicity and illiteracy allow him to become a target, to enemies and even Amir. â€Å"After all, what use did a servant have for the written word† (Hosseini 28). Amir uses Hassan’s ignorance to make a fool of him, often lying to Hassan about a words true meaning, or making fun of Hassan when he didn’t understand certain words. â€Å"My favorite part of reading to Hassan was when we came across a big word that he didn’t know. I’d tease him, expose his ignorance.† (Hosseini 28). This was one way the author presented betrayal in the novel. Hassan, who believes the words of Amir is being teased without knowing it. After all, Hassan has no reason to question the friendship of himself and Amir, just yet. The biggest act of betrayal comes from the violent scene just after Amir’s big win of the kite flying game. Hassan goes off to capture the blue kite for Amir, as Hassan is running to capture the kite Amir calls out â€Å"come back with it† (Hosseini 67). Hassan then turns around and says the words â€Å"for you a thousand times over!† (HosseiniShow MoreRelatedGuilt and Emtions in The Kite Runner by Khaled Hosseini751 Words   |  4 Pagesmistake (usually the violation of some moral code) whether or not this guilt is accurate. In the novel The Kite Runner, by Khaled Hosseini, the main character Amir portrays guilt as being destructive. Amir’s experience leads to him feeling guilty for the rest of his life. This guilt breaks up the relationships he once had, it also affects the people around him. In the novel The Kite Runner, Khlaed uses Amir to show how violence leads to betrayal, then guilt and at some point destroys relationshipsRead MoreAlienation Amid st Dissimilarity: The Kite Runner1212 Words   |  5 Pageswithdraws or becomes isolated from other people in his or her environment. People who are alienated will often reject loved ones or society, and feel distant and estranged from their own emotions† (Alienation 1). Multiple times in the novel The Kite Runner, the protagonist, Amir, lives through an alienation that causes him to search for alternative routes in order to feel accepted. Amir struggles to stand up for himself which concerns his father, Baba, about his future well-being as an adult. TheRead MoreKite Runner Character Analysis2167 Words   |  9 Pagesfriend? In the bildungsroman novel Kite Runner, Khaled Hosseini tragically displays the betrayal of a so-called friend. When they were young, Amir and Hassan did everything together and they were inseparable. Amir’s obsession with gaining Baba’s love not only made him lose someone that adored him, but also someone that would always stay by his side. Later on, Amir redeems himself of his horrible past by taking in Hassan’s son, so he can have a clean future. Hosseini depicts good versus evil to questionRead MoreThe Kite Runner By Khaled Hosseini1999 Words   |  8 Pageshaunt you forever. Author Khaled Hosseini, examines powerful emotions such as betrayal, guilt, and relief. He looks at how these emotions change your perspective. In the novel The Kite Runner, Hosseini uses the characterization of Amir to illustrate when man feels disconnected from his father, he will betray man, by having a strong sense of guilt, and he redeems himself by having a relief of pain. Amir doesn’t have a strong connection with his father, he decides to betray his childhood friend HassanRead MoreAnalysis Of Khaled Hosseini s The Kite Runner 2073 Words   |  9 Pagesremember ever making a promise to be loyal to a friend? Maybe you exchanged cute heart necklaces or pendants or carved your names into a tree. In Khaled Hosseini s The Kite Runner, two kids, Amir, and Hassan seem to have a strong friendship, represented in their names carved into a pomegranate tree. However, Amir reveals weakness in their friendship when he betrays Hassan by not intervening when the town bully, Assef, sexually assaults Hassan. In Mindset: The New Psychology of Success, Carol S. Dweck describes

Between This and That free essay sample

â€Å"Aren’t you going to join in too?† the text message said. I clamped my phone shut immediately and returned to my desk. Staring at me impassively was my computer’s radiant screen opened to a tab displaying the most popular social networking site of the decade – Facebook. I read the offensive comments that my new gymnastics teammates posted onto another team member’s profile. I knew what the right thing to do was, however, I recently had joined their team and desperately wanted to be accepted into their circle, so my dilemma was difficult. I couldn’t take my mind off the drama that was unfolding before my eyes as the cruel girls continued to post malicious remarks onto her profile. I knew if I wrote something I’d automatically gain approval from my new friends, but I also knew that if I didn’t, I’d feel a lot better on the innocent girl’s behalf and for my own. We will write a custom essay sample on Between This and That or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I took out my phone again and typed back to the earlier text message I had received â€Å"no thank you,† and hit the send button. While I didn’t get a reply back from any of the girls the rest of the night, I felt relieved. The next day as we all arrived at gymnastics practice, the coaches looked furious; they obviously had heard about the incident from the night before from the girl’s mother. They forced us each to have a private meeting with them one by one in their office. While I didn’t participate in the episode, my heart was still pulsating stridently. Finally, I was called into the office. I was shaking slightly and had a hard time meeting their harsh gaze. Once I sat down into the uncomfortable, vomit-green colored chair, both of my coaches’ harsh gazes dissolved. â€Å"Dorian, we are really proud that you didn’t partake in the event that took place last night. I know it took a lot of courage to not join in, however, you did the right thing and showed you are a really great teammate.† My head coach then dismissed me. I appreciated their praise which lifted a huge weight off my chest. I knew it meant a lot to the girl too as she thanked me herself, and I was in awe at her ability to still come to practice that day despite the malevolent words all her teammates had said to her not even 24 hours before. Making that choice displayed my character not only to my coaches and teammates, but to me. I realize how grateful I am for making that choice, however, I wish I had stood up for her because no one deserves to be bullied. Throughout the course of my life, I’ll be confronted with many challenging decisions and it will be up to me to make the right choice. We all wish these decisions came easier, but, not all choices are between right and wrong. I have developed expectations for myself to make choices like these that will celebrate people rather than tear them down. Later in that same year, my entire team voted for me for being the most inspirational team member and I received a plaque with my p icture and name on it to hang in the gym. At the team dinner, when I was given the award, the girls who had tried to pressure me into playing along with bullying the other teammate of ours, stood up and explained why they voted for me. They expressed their gratitude for my hard work and positive attitude that helped pull the team together. My role on the team changed from wanting to be accepted, to having an important position on the team where I did become accepted for all the right reasons. My plaque still hangs on the gym wall where I’m constantly reminded of what kind of person I want to be.

John Smith Essays (413 words) - Sociology, Historian,

John Smith History It is the most interesting and innovative approach to history. The pathfinder of the field was the German Historian George G Igger. He developed it as a methodology in 1970's to counter the traditional methodology of Social sciences. The basic objection of him was that through the traditional methodology it is not possible to know the concrete reality of small scale life. The small scale life refers to the Anthropological, Cultural, Sociological, Political, Economic and all other inclusive characteristic features of a society or individual or any productive unit or life System. The originators of micro History thought that it is a methodology to be applied only in the field of cultural and Social History. But it is not so. Any object of the study dealing with the primary Docieties Group or individual or languages or Knowledge or Experience and perfectives of the marginalized mainly come under Micro-History. Ginzburg, a micro historian criticized the large scale quantitative studies on the grounds for the distorted reality on the individual level. The micro Historians placed their emphasis on Small categories of life in which how people conducted their lives. Suych people or society has no wider identity or acceptance for generation together. Even contemporary such categories will come under the domain of micro history. Micro historians never move to general ideas, class terms, or universal or to the formation of concepts. Here historian deals with the "particular" not the general. Purpose of history is to illustrate the meaning of an subject. But usually an object is understood according to the four categories such as substance, activity, quality and relationship. People of a living society is the substance. Every thing that starts from human or human beings. He is either conditioned or independent to perform his duty as a member of the society. This activities are his shown. Selective or impulse actions determine the quality of his actions. The human find a relationship with the activity and quality. Everything in this network is with in the particular. This micro area of action is unique in the sense that it is not related to general. It is unblemished and distinct. Usually the historian understand the object intune with the cause and effect. The nature of cause and effect depend upon the vicious mind of the historian. Yet the micro historians more likely to reveal the complicated functions of individual relationship with each and every social settings and they stress difference from large norms .